Startup
Shopify theme by Pixel Union
Quick Info
- Version
- 13.2.0
- Latest version released
- April 24, 2026
- Theme ID
- 652
- Price
- $100
Startup at a Glance
Sleek, minimalist design for single products and small catalogs
developer's listing tagline
- Built for Beauty
- Catalog: One product
- Catalog: Some (11-100+)
- 4 presets
across 103 Shopify Theme Store reviews
85 positive, 3 neutral, 15 negative
Highlight customer reviews
Startup’s highly customizable testimonials section will help build brand trust by putting your customers’ reviews front and center.
Makes small catalogs shine
Whether your store features a single product or a curated selection of goods, Startup’s design creates the perfect shopping experience.
Perfect for direct-to-consumer
With Startup, your customers will be able to learn about your brand and shop your products quickly and easily.
22 Listed Features
Pick a category to see what Startup includes. The percentage next to each feature is the share of the 318 Shopify Theme Store themes we track that list the same feature, so a low number means Startup offers something most themes do not.
Features, reviews, and copy are from the Shopify Theme Store listing as of September 24, 2026. Review counts are Shopify's, not shopinfo.app ratings.
Developer supportLatest Release Notes
Startup 13.2.0 adds the Shopify Customer Account Web Component.
Theme Information
Record last refreshed: September 24, 2026
Startup is a Shopify theme developed by Pixel Union. This premium theme is currently priced at $100 USD in the Shopify Theme Store. The latest version (13.2.0) was released on April 24, 2026.
This theme has been detected on 2 unique Shopify stores. Sign in to see which shops use it.
Performance Data Available
This theme has Core Web Vitals performance rankings available.
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Price Changes
Available Styles for Startup
Shops Using This Theme
This theme has been detected on 2 shops.
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